| id |
oai:lib.uajy.ac.id:0000022256 |
|---|---|
| record_format |
oai_dc |
| spelling |
oai:lib.uajy.ac.id:00000222562007-05-07 00:00:00.000Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed.Belch, George E.Belch, George E.ADVERTISINGADVERTISINGIrwin1998Umumxxii, 762 p.;il. 27 cm659.1 Bel aISBN:0-07-116088-4Inggrishttps://siquest.uajy.ac.id/description/0000022256 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Inggris |
| topic |
ADVERTISING ADVERTISING |
| spellingShingle |
ADVERTISING ADVERTISING Belch, George E. Belch, George E. Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed. |
| description |
|
| format |
Umum |
| author |
Belch, George E. Belch, George E. |
| author_facet |
Belch, George E. Belch, George E. |
| author_sort |
Belch, George E. |
| title |
Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed. |
| title_short |
Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed. |
| title_full |
Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed. |
| title_fullStr |
Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed. |
| title_full_unstemmed |
Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed. |
| title_sort |
advertising and promotion: an integrated marketing communications perspective 4th ed. |
| physical |
xxii, 762 p.;il. 27 cm |
| publisher |
Irwin |
| publishDate |
1998 |
| callnumber-raw |
659.1 Bel a |
| callnumber-search |
659.1 Bel a |
| isbn |
ISBN:0-07-116088-4 |
| _version_ |
1740827829639053312 |