WELLS, W. (1998). Advertising Principles & Practice William Wells, John Burnett, Sandra Moriarty. Prentice Hall.
Chicago Style (17th ed.) CitationWELLS, William. Advertising Principles & Practice William Wells, John Burnett, Sandra Moriarty. Prentice Hall, 1998.
MLA (8th ed.) CitationWELLS, William. Advertising Principles & Practice William Wells, John Burnett, Sandra Moriarty. Prentice Hall, 1998.
Warning: These citations may not always be 100% accurate.