KOTLER, P. (1997). Marketing Management Analysis, Planning,implementation, And Control Philip Kotler. Prentice Hall.
Chicago-viite (17. p.)KOTLER, Philip. Marketing Management Analysis, Planning,implementation, And Control Philip Kotler. Prentice Hall, 1997.
MLA-viite (8. p.)KOTLER, Philip. Marketing Management Analysis, Planning,implementation, And Control Philip Kotler. Prentice Hall, 1997.
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