APA (7th ed.) Citation

KEEGAN, W. J. (1995). Marketing / Warren J. Keegan, Sandra E. Moriarty And Thomas R, Duncan. Prentice Hall.

Chicago Style (17th ed.) Citation

KEEGAN, Warren J. Marketing / Warren J. Keegan, Sandra E. Moriarty And Thomas R, Duncan. Prentice Hall, 1995.

MLA (8th ed.) Citation

KEEGAN, Warren J. Marketing / Warren J. Keegan, Sandra E. Moriarty And Thomas R, Duncan. Prentice Hall, 1995.

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