(1995). Marketing Strategy: Relationships, Offerings, Timing & Resource Allocation / D. Sudharshan. Prentice _ Hall.
Chicago Style (17th ed.) CitationMarketing Strategy: Relationships, Offerings, Timing & Resource Allocation / D. Sudharshan. Prentice _ Hall, 1995.
MLA (8th ed.) CitationMarketing Strategy: Relationships, Offerings, Timing & Resource Allocation / D. Sudharshan. Prentice _ Hall, 1995.
Warning: These citations may not always be 100% accurate.