Marketing Management Strategies And Programs Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden

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Main Author: GUILTINAN, Joseph P.
Format: Umum
Language:Asing
Published: McGraw-Hill 1997
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id oai:lib.uajy.ac.id:0000024382
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spelling oai:lib.uajy.ac.id:00000243821999-12-28 07:49:50.000Marketing Management Strategies And Programs Joseph P. Guiltinan, Gordon W. Paul, Thomas J. MaddenGUILTINAN, Joseph P.MARKETING MANAGEMENTMcGraw-Hill1997Umumxvi, 463 p. 23 cm658.8 Gui mISBN:0-07-114255-XAsinghttps://siquest.uajy.ac.id/description/0000024382
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Asing
topic MARKETING MANAGEMENT
spellingShingle MARKETING MANAGEMENT
GUILTINAN, Joseph P.
Marketing Management Strategies And Programs Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden
description
format Umum
author GUILTINAN, Joseph P.
author_facet GUILTINAN, Joseph P.
author_sort GUILTINAN, Joseph P.
title Marketing Management Strategies And Programs Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden
title_short Marketing Management Strategies And Programs Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden
title_full Marketing Management Strategies And Programs Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden
title_fullStr Marketing Management Strategies And Programs Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden
title_full_unstemmed Marketing Management Strategies And Programs Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden
title_sort marketing management strategies and programs joseph p. guiltinan, gordon w. paul, thomas j. madden
physical xvi, 463 p. 23 cm
publisher McGraw-Hill
publishDate 1997
callnumber-raw 658.8 Gui m
callnumber-search 658.8 Gui m
isbn ISBN:0-07-114255-X
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