Παραπομπή σε μορφή APA (7η εκδ.)

BOYD, H. W. (1998). Marketing Management A Strategic Approach With A Global Orientation Harper W.boyd, Orville C. Walker, Jean-claude Larreche. McGraw-Hill.

Παραπομπή σε μορφή Chicago (17η εκδ.)

BOYD, Herper W. Marketing Management A Strategic Approach With A Global Orientation Harper W.boyd, Orville C. Walker, Jean-claude Larreche. McGraw-Hill, 1998.

Παραπομπή σε μορφή MLA (8th εκδ.)

BOYD, Herper W. Marketing Management A Strategic Approach With A Global Orientation Harper W.boyd, Orville C. Walker, Jean-claude Larreche. McGraw-Hill, 1998.