APA (7th ed.) Citation

CATEORA, P. R. (1999). International Marketing/ Philip R. Cateora, John L. Graham. McGraw-Hill.

Chicago Style (17th ed.) Citation

CATEORA, Philip R. International Marketing/ Philip R. Cateora, John L. Graham. McGraw-Hill, 1999.

MLA (8th ed.) Citation

CATEORA, Philip R. International Marketing/ Philip R. Cateora, John L. Graham. McGraw-Hill, 1999.

Warning: These citations may not always be 100% accurate.