Cita APA (7a ed.)

(1998). Analysis For Strategic Marketing/vithala R. Rao, Joel H. Steckel. Addison-Wesley.

Cita Chicago Style (17a ed.)

Analysis For Strategic Marketing/vithala R. Rao, Joel H. Steckel. Addison-Wesley, 1998.

Cita MLA (8a ed.)

Analysis For Strategic Marketing/vithala R. Rao, Joel H. Steckel. Addison-Wesley, 1998.

Precaución: Estas citas no son 100% exactas.