(1998). Analysis For Strategic Marketing/vithala R. Rao, Joel H. Steckel. Addison-Wesley.
Chicago Style aipamenaAnalysis For Strategic Marketing/vithala R. Rao, Joel H. Steckel. Addison-Wesley, 1998.
MLA aipamenaAnalysis For Strategic Marketing/vithala R. Rao, Joel H. Steckel. Addison-Wesley, 1998.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.