Advertising communications & promotion management
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McGraw-Hill
1997
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oai:lib.uajy.ac.id:00000256512000-02-17 00:00:00.000Advertising communications & promotion managementRossiter, John R.ADVERTISINGMcGraw-Hill1997Referensixvi, 640 p 23 cm659.1 Ros aISBN:0-07-114667-9Asinghttps://siquest.uajy.ac.id/description/0000025651 |
institution |
Universitas Atma Jaya Yogyakarta |
collection |
Perpustakaan Yogyakarta |
language |
Asing |
topic |
ADVERTISING |
spellingShingle |
ADVERTISING Rossiter, John R. Advertising communications & promotion management |
description |
|
format |
Referensi |
author |
Rossiter, John R. |
author_facet |
Rossiter, John R. |
author_sort |
Rossiter, John R. |
title |
Advertising communications & promotion management |
title_short |
Advertising communications & promotion management |
title_full |
Advertising communications & promotion management |
title_fullStr |
Advertising communications & promotion management |
title_full_unstemmed |
Advertising communications & promotion management |
title_sort |
advertising communications & promotion management |
physical |
xvi, 640 p 23 cm |
publisher |
McGraw-Hill |
publishDate |
1997 |
callnumber-raw |
659.1 Ros a |
callnumber-search |
659.1 Ros a |
isbn |
ISBN:0-07-114667-9 |
_version_ |
1740827831208771584 |