KOTLER, P. (2001). Principles of marketing Philip Kotler. Prentice-Hall.
Chicago Style (17th ed.) CitationKOTLER, Philip. Principles of Marketing Philip Kotler. Prentice-Hall, 2001.
MLA (8th ed.) CitationKOTLER, Philip. Principles of Marketing Philip Kotler. Prentice-Hall, 2001.
Warning: These citations may not always be 100% accurate.