Malhotra, N. K. (1999). Marketing research an applied orientation. Prentice Hall.
Chicago Style (17th ed.) CitationMalhotra, Naresh K. Marketing Research an Applied Orientation. Prentice Hall, 1999.
MLA (8th ed.) CitationMalhotra, Naresh K. Marketing Research an Applied Orientation. Prentice Hall, 1999.
Warning: These citations may not always be 100% accurate.