Lua APA (7ú heag.)

Palmer, A. (2001). Principles of service marketing. McGraw-Hill.

Lua i Stíl Chicago (17ú heag.)

Palmer, Adrian. Principles of Service Marketing. McGraw-Hill, 2001.

Lua MLA (8ú heag.)

Palmer, Adrian. Principles of Service Marketing. McGraw-Hill, 2001.

Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.