Belch, G. E. (2001). Advertising and promotion: An integrated marketing communications perspective. McGraw-Hill.
Chicago-стиль цитированияBelch, George E. Advertising and Promotion: An Integrated Marketing Communications Perspective. McGraw-Hill, 2001.
MLA-цитированиеBelch, George E. Advertising and Promotion: An Integrated Marketing Communications Perspective. McGraw-Hill, 2001.
Предупреждение: эти цитированмия не могут быть всегда правильны на 100%.