Churchill, G. A., & Churchill, G. A. (2001). Basic marketing research 4th ed. The Dryden.
Chicago Style (17th ed.) CitationChurchill, Gilbert A., and Gilbert A. Churchill. Basic Marketing Research 4th Ed. The Dryden, 2001.
MLA (8th ed.) CitationChurchill, Gilbert A., and Gilbert A. Churchill. Basic Marketing Research 4th Ed. The Dryden, 2001.
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