APA (7e ed.) Bronvermelding

CRAVENS, D. W., & CRAVENS, D. W. (2002). Strategic marketing management casesDavid W. Cravens, Charles W. Lamb, Victoria L. Crittenden. McGraw-Hill.

Chicago (17e ed.) Bronvermelding

CRAVENS, David W., en David W. CRAVENS. Strategic Marketing Management CasesDavid W. Cravens, Charles W. Lamb, Victoria L. Crittenden. McGraw-Hill, 2002.

MLA (8e ed.) Bronvermelding

CRAVENS, David W., en David W. CRAVENS. Strategic Marketing Management CasesDavid W. Cravens, Charles W. Lamb, Victoria L. Crittenden. McGraw-Hill, 2002.