Marketing channels a relationship management approach Lou E. Pelton, David Strutton, James R. Lumpkin

Marketing channels a relationship management approach Lou E. Pelton, David Strutton, James R. Lumpkin

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Bibliographic Details
Main Author: Pelton, Lou E
Format: Referensi
Language:Asing
Published: McGraw-Hill 2002
Subjects:
MARKETING CHANNELS
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id oai:lib.uajy.ac.id:0000031570
record_format oai_dc
spelling oai:lib.uajy.ac.id:00000315702002-03-09 00:00:00.000Marketing channels a relationship management approach Lou E. Pelton, David Strutton, James R. LumpkinPelton, Lou EMARKETING CHANNELSMcGraw-Hill2002Referensixxvi, 514 p 24 cm658.84 PEL mISBN:0-07-112100-5Asinghttps://siquest.uajy.ac.id/description/0000031570
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Asing
topic MARKETING CHANNELS
spellingShingle MARKETING CHANNELS
Pelton, Lou E
Marketing channels a relationship management approach Lou E. Pelton, David Strutton, James R. Lumpkin
description
format Referensi
author Pelton, Lou E
author_facet Pelton, Lou E
author_sort Pelton, Lou E
title Marketing channels a relationship management approach Lou E. Pelton, David Strutton, James R. Lumpkin
title_short Marketing channels a relationship management approach Lou E. Pelton, David Strutton, James R. Lumpkin
title_full Marketing channels a relationship management approach Lou E. Pelton, David Strutton, James R. Lumpkin
title_fullStr Marketing channels a relationship management approach Lou E. Pelton, David Strutton, James R. Lumpkin
title_full_unstemmed Marketing channels a relationship management approach Lou E. Pelton, David Strutton, James R. Lumpkin
title_sort marketing channels a relationship management approach lou e. pelton, david strutton, james r. lumpkin
physical xxvi, 514 p 24 cm
publisher McGraw-Hill
publishDate 2002
callnumber-raw 658.84 PEL m
callnumber-search 658.84 PEL m
isbn ISBN:0-07-112100-5
_version_ 1740833082103037952

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