Lovelock, C. (2002). Principles of service marketing and management Christopher Lovelock, Lauren Wright. Prentice-Hall.
Chicago Style (17th ed.) CitationLovelock, Christhoper. Principles of Service Marketing and Management Christopher Lovelock, Lauren Wright. Prentice-Hall, 2002.
MLA (8th ed.) CitationLovelock, Christhoper. Principles of Service Marketing and Management Christopher Lovelock, Lauren Wright. Prentice-Hall, 2002.
Warning: These citations may not always be 100% accurate.