Analysis for marketing planningDonald R. Lehmann, Russell S. Winer

Analysis for marketing planningDonald R. Lehmann, Russell S. Winer

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Detalhes bibliográficos
Autor principal:	Lehmann, Donald R.
Formato:	Referensi
Idioma:	Inggris
Publicado em:	McGraw-Hill 2002
Assuntos:	MARKETING MANAGEMENT
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