Advertising promotion supplemental aspects of integrated marketing communicationsTerence A. Shimps
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The Dryden Press
2000
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oai:lib.uajy.ac.id:00000317102002-04-12 00:00:00.000Advertising promotion supplemental aspects of integrated marketing communicationsTerence A. ShimpsSHIMP, Terence A.ADVERTISINGThe Dryden Press2000Referensixxix, 674 p il. 28 cm659.1 Shi aISBN:0-03-021113-1Asinghttps://siquest.uajy.ac.id/description/0000031710 |
institution |
Universitas Atma Jaya Yogyakarta |
collection |
Perpustakaan Yogyakarta |
language |
Asing |
topic |
ADVERTISING |
spellingShingle |
ADVERTISING SHIMP, Terence A. Advertising promotion supplemental aspects of integrated marketing communicationsTerence A. Shimps |
description |
|
format |
Referensi |
author |
SHIMP, Terence A. |
author_facet |
SHIMP, Terence A. |
author_sort |
SHIMP, Terence A. |
title |
Advertising promotion supplemental aspects of integrated marketing communicationsTerence A. Shimps |
title_short |
Advertising promotion supplemental aspects of integrated marketing communicationsTerence A. Shimps |
title_full |
Advertising promotion supplemental aspects of integrated marketing communicationsTerence A. Shimps |
title_fullStr |
Advertising promotion supplemental aspects of integrated marketing communicationsTerence A. Shimps |
title_full_unstemmed |
Advertising promotion supplemental aspects of integrated marketing communicationsTerence A. Shimps |
title_sort |
advertising promotion supplemental aspects of integrated marketing communicationsterence a. shimps |
physical |
xxix, 674 p il. 28 cm |
publisher |
The Dryden Press |
publishDate |
2000 |
callnumber-raw |
659.1 Shi a |
callnumber-search |
659.1 Shi a |
isbn |
ISBN:0-03-021113-1 |
_version_ |
1740827852792659968 |