APA (7th ed.) Citation

Armstrong, G. (2000). Marketing an introductionGary Armstrong, Philip Kotler. Prentice Hall.

Chicago Style (17th ed.) Citation

Armstrong, Gary. Marketing an IntroductionGary Armstrong, Philip Kotler. Prentice Hall, 2000.

MLA (8th ed.) Citation

Armstrong, Gary. Marketing an IntroductionGary Armstrong, Philip Kotler. Prentice Hall, 2000.

Warning: These citations may not always be 100% accurate.