APA (7th ed.) Citation

AAKER, D. A. (1998). Strategic market managementDavid A. Aaker. John Wiley & Sons.

Chicago Style (17th ed.) Citation

AAKER, David A. Strategic Market ManagementDavid A. Aaker. John Wiley & Sons, 1998.

MLA (8th ed.) Citation

AAKER, David A. Strategic Market ManagementDavid A. Aaker. John Wiley & Sons, 1998.

Warning: These citations may not always be 100% accurate.