APA (7th ed.) Citation

Lovelock, C. (2001). Services marketing: People, technology, strategy Christopher Lovelock 4th ed. Prentice Hall.

Chicago Style (17th ed.) Citation

Lovelock, Christopher. Services Marketing: People, Technology, Strategy Christopher Lovelock 4th Ed. Prentice Hall, 2001.

MLA (8th ed.) Citation

Lovelock, Christopher. Services Marketing: People, Technology, Strategy Christopher Lovelock 4th Ed. Prentice Hall, 2001.

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