Harvard business review on brand management

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Fformat:	Umum
Iaith:	Asing
Cyhoeddwyd:	Harvard Business School 1999
Pynciau:	BRAND NAME PRODUCTS
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

PINJAM

Eitemau Tebyg

Harvard Business Review. : V. 1.: Brand management.
Cyhoeddwyd: (1999)

Primal brandingPatrick Hanlon
gan: Hanlon, Patrick
Cyhoeddwyd: (2006)

Strategic brand management: building, measuring, and managing brand equity
gan: Keller, Kevin Lane, et al.
Cyhoeddwyd: (1998)

Strategic brand management: building, measuring, and managing brand equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (1998)

The brand mindsetDuane E. Knapp; penerjemah: Sisnuhadi
gan: Knapp, Duane E.
Cyhoeddwyd: (2002)

The Brand marketing bookcreating managing and extending the value of your brandJoe Marconi
gan: MARCONI, Joe
Cyhoeddwyd: (2000)

Hi-Tech Hi-Touch brandingcreating brand power in the age of technologyPaul Temporal, K.C. Lee
gan: Temporal, Paul
Cyhoeddwyd: (2001)

Strategic Brand Management: New Aproaches Tp Creating And Evaluating Brand Equity Jean-noel Kapferer
gan: KAPFERER, Jean Noel
Cyhoeddwyd: (1992)

Brand management 13 strategi untuk mengembangkan merek anda
gan: TAI, Jacky, et al.
Cyhoeddwyd: (2012)

Strategic brand management. : Building, measuring, and managing brand equity.
Cyhoeddwyd: (1998)

Strategic brand management. : building, measuring, and managing brand equity.
gan: Keller, Kevin Lane
Cyhoeddwyd: (1998)

Perang merek: 10 hukum untuk membangun
gan: DALESSANDRO, David F.
Cyhoeddwyd: ()

Theres no business thats not show businessMarketing in an experience cultureBernd H. Schmitt, David L. Rogers and Karen Vrotsos
gan: Schmitt, Bernd H.
Cyhoeddwyd: (2004)

Managing brand equity. : Capitalizing on the value of a brand name.
gan: Aaker, David A.
Cyhoeddwyd: (1991)

Principles of advertising and IMCTom Duncan
gan: Duncan, Tom, et al.
Cyhoeddwyd: (2005)

Perilaku perpindahan merk pada pembelian produk pemutih kulit/ Mahestu Noviandra
Cyhoeddwyd: (2005)

eBrands building an internet business at breakneck speed
gan: Carpenter, Phil
Cyhoeddwyd: (2000)

Asias star brands / Paul Temporal
gan: Temporal, Paul
Cyhoeddwyd: (2006)

Brands and branding
gan: Brown, Stephen
Cyhoeddwyd: (2016)

Harvard Business Review on Brand Management
gan: Harvard...
Cyhoeddwyd: (1999)

Harvard Business Review on Brand Management
gan: Harvard...
Cyhoeddwyd: (1999)

Branding & Brand Longevity di Indonesia
gan: TJIPTONO, Fandy
Cyhoeddwyd: (2014)

Branding and brand longevity di Indonesia
gan: TJIPTONO, Fandy
Cyhoeddwyd: (2014)

Islamic branding and marketing: creating a global islamic business
gan: Temporal, Paul
Cyhoeddwyd: (2011)

Brand journalism
gan: Bull, Andy
Cyhoeddwyd: (2013)

Designing brand identity
gan: WHEELER, Alina
Cyhoeddwyd: (2018)

Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy
gan: TJIPTONO, Fandy
Cyhoeddwyd: (2010)

Creating & sustaining brand equityAspek manajerial dan akademis dari branding
gan: Dewi, Ike Janita
Cyhoeddwyd: (2009)

Positioning, diferensiasi, dan brand
gan: Kartajaya, Hermawan
Cyhoeddwyd: (2004)

Positioning, diferensiasi, dan brand
gan: Kartajaya, Hermawan
Cyhoeddwyd: (2004)

Strategic Brand Management : Building, Measuring, and Managing Brand Equity 4 th ed.
gan: Keller, Kevin Lane
Cyhoeddwyd: (2016)

4-D brandingThomas Gad
gan: Gad, Thomas
Cyhoeddwyd: (2001)

Building a story brand / Donald Miller
gan: MILLER, Donald
Cyhoeddwyd: (2017)

Strategic brand management: building, measuring, and managing brand equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2013)

Building strong brands.
gan: Aaker, David A.
Cyhoeddwyd: (1996)

BrandsMeaning and value in media cultureAdam Arvidsson
gan: Arvidsson, Adam
Cyhoeddwyd: (2006)

Perang merek : 10 hukum untuk membangun "The Killer Brand"
gan: D'alessandro david F
Cyhoeddwyd: (2003)

Perang merek : 10 hukum untuk membangun "The Killer Brand"
gan: D'alessandro david F
Cyhoeddwyd: (2003)

Strategic brand management: building, measuring and managing brand equity 4th ed.
gan: Keller, Kevin Lane
Cyhoeddwyd: (2013)

Citizen Brand: 10 perintah untuk mentransformasikan mereka dalam demokrasi konsumen
gan: Gobe, Marc Husnayati, Sri Isnani
Cyhoeddwyd: (2001)