| id |
oai:lib.uajy.ac.id:0000033410 |
|---|---|
| record_format |
oai_dc |
| spelling |
oai:lib.uajy.ac.id:00000334102003-03-27 00:00:00.000The New marketing paradigm integrated marketing communicationsSchultz, Don E.COMMUNICATION IN MARKETINGNTC1994Referensixvii, 218 p. il. 25 cm658.802 Sch nISBN:0-8442-3452-4Asinghttps://siquest.uajy.ac.id/description/0000033410 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Asing |
| topic |
COMMUNICATION IN MARKETING |
| spellingShingle |
COMMUNICATION IN MARKETING Schultz, Don E. The New marketing paradigm integrated marketing communications |
| description |
|
| format |
Referensi |
| author |
Schultz, Don E. |
| author_facet |
Schultz, Don E. |
| author_sort |
Schultz, Don E. |
| title |
The New marketing paradigm integrated marketing communications |
| title_short |
The New marketing paradigm integrated marketing communications |
| title_full |
The New marketing paradigm integrated marketing communications |
| title_fullStr |
The New marketing paradigm integrated marketing communications |
| title_full_unstemmed |
The New marketing paradigm integrated marketing communications |
| title_sort |
new marketing paradigm integrated marketing communications |
| physical |
xvii, 218 p. il. 25 cm |
| publisher |
NTC |
| publishDate |
1994 |
| callnumber-raw |
658.802 Sch n |
| callnumber-search |
658.802 Sch n |
| isbn |
ISBN:0-8442-3452-4 |
| _version_ |
1740837321656238080 |