BOGART, L. (1996). Strategy in advertising matching media and messages to markets and motivations. NTC.
Chicago Style (17th ed.) CitationBOGART, Leo. Strategy in Advertising Matching Media and Messages to Markets and Motivations. NTC, 1996.
Cita MLABOGART, Leo. Strategy in Advertising Matching Media and Messages to Markets and Motivations. NTC, 1996.
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