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oai:lib.uajy.ac.id:00000336502021-10-04 00:00:00.000Strategy in advertising matching media and messages to markets and motivationsBOGART, LeoADVERTISINGNTC1996Referensixxi, 374 p. 23 cm659.1 Bog sISBN:0-8442-3014-6Asinghttps://siquest.uajy.ac.id/description/0000033650 |
institution |
Universitas Atma Jaya Yogyakarta |
collection |
Perpustakaan Yogyakarta |
language |
Asing |
topic |
ADVERTISING |
spellingShingle |
ADVERTISING BOGART, Leo Strategy in advertising matching media and messages to markets and motivations |
description |
|
format |
Referensi |
author |
BOGART, Leo |
author_facet |
BOGART, Leo |
author_sort |
BOGART, Leo |
title |
Strategy in advertising matching media and messages to markets and motivations |
title_short |
Strategy in advertising matching media and messages to markets and motivations |
title_full |
Strategy in advertising matching media and messages to markets and motivations |
title_fullStr |
Strategy in advertising matching media and messages to markets and motivations |
title_full_unstemmed |
Strategy in advertising matching media and messages to markets and motivations |
title_sort |
strategy in advertising matching media and messages to markets and motivations |
physical |
xxi, 374 p. 23 cm |
publisher |
NTC |
publishDate |
1996 |
callnumber-raw |
659.1 Bog s |
callnumber-search |
659.1 Bog s |
isbn |
ISBN:0-8442-3014-6 |
_version_ |
1740836541098360832 |