APA-viite (7. p.)

O Guinn, T. C. (2003). Advertising and integrated brand promotion. South-Western.

Chicago-viite (17. p.)

O Guinn, Thomas C. Advertising and Integrated Brand Promotion. South-Western, 2003.

MLA-viite (8. p.)

O Guinn, Thomas C. Advertising and Integrated Brand Promotion. South-Western, 2003.

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