APA (7e ed.) Bronvermelding

O Guinn, T. C. (2003). Advertising and integrated brand promotion. South-Western.

Chicago (17e ed.) Bronvermelding

O Guinn, Thomas C. Advertising and Integrated Brand Promotion. South-Western, 2003.

MLA (8e ed.) Bronvermelding

O Guinn, Thomas C. Advertising and Integrated Brand Promotion. South-Western, 2003.

Let op: Deze citaties zijn niet altijd 100% accuraat.