APA (7th ed.) Citation

Ries, A. (2003). The fall of advertising and the rise of PR. Gramedia.

Chicago Style (17th ed.) Citation

Ries, Al. The Fall of Advertising and the Rise of PR. Gramedia, 2003.

MLA (8th ed.) Citation

Ries, Al. The Fall of Advertising and the Rise of PR. Gramedia, 2003.

Warning: These citations may not always be 100% accurate.