McCARTHY, E. J. (1997). Basic marketing. McGraw-Hill.
Citación estilo ChicagoMcCARTHY, E. Jerome. Basic Marketing. McGraw-Hill, 1997.
Cita MLAMcCARTHY, E. Jerome. Basic Marketing. McGraw-Hill, 1997.
Warning: These citations may not always be 100% accurate.