APA (7th ed.) Citation

Blythe, J. (2003). Essentials of marketing communications. Prentice Hall.

Chicago Style (17th ed.) Citation

Blythe, Jim. Essentials of Marketing Communications. Prentice Hall, 2003.

MLA (8th ed.) Citation

Blythe, Jim. Essentials of Marketing Communications. Prentice Hall, 2003.

Warning: These citations may not always be 100% accurate.