Zeithaml, V. A. (2003). Services marketing ed.3integrating customer focus across the firmValarie A. Zeithaml, Mary Jo Bitner. McGraw-Hill.
Chicago-referens (17:e uppl.)Zeithaml, Valarie A. Services Marketing Ed.3integrating Customer Focus Across the FirmValarie A. Zeithaml, Mary Jo Bitner. McGraw-Hill, 2003.
MLA-referens (8:e uppl.)Zeithaml, Valarie A. Services Marketing Ed.3integrating Customer Focus Across the FirmValarie A. Zeithaml, Mary Jo Bitner. McGraw-Hill, 2003.
Varning: dessa hänvisningar är inte alltid fullständigt riktiga.