Aaker, D. A. (2004). Marketing researchDavid A. Aaker, V. Kumar, George S. Day. John Wiley & Sons.
Chicago (17e ed.) BronvermeldingAaker, David A. Marketing ResearchDavid A. Aaker, V. Kumar, George S. Day. John Wiley & Sons, 2004.
MLA (8e ed.) BronvermeldingAaker, David A. Marketing ResearchDavid A. Aaker, V. Kumar, George S. Day. John Wiley & Sons, 2004.
Let op: Deze citaties zijn niet altijd 100% accuraat.