KOTLER, P. (2004). Principles of marketing ed.10Philip Kotler, Gary Armstrong. Prentice Hall.
Chicago Style (17th ed.) CitationKOTLER, Philip. Principles of Marketing Ed.10Philip Kotler, Gary Armstrong. Prentice Hall, 2004.
MLA (8th ed.) CitationKOTLER, Philip. Principles of Marketing Ed.10Philip Kotler, Gary Armstrong. Prentice Hall, 2004.
Warning: These citations may not always be 100% accurate.