Cita APA (7a ed.)

CRAVENS, D. W. (2006). Strategic marketingDavid W. Cravens and Nigel F. Piercy. McGraw-Hill.

Cita Chicago Style (17a ed.)

CRAVENS, David W. Strategic MarketingDavid W. Cravens and Nigel F. Piercy. McGraw-Hill, 2006.

Cita MLA (8a ed.)

CRAVENS, David W. Strategic MarketingDavid W. Cravens and Nigel F. Piercy. McGraw-Hill, 2006.

Precaución: Estas citas no son 100% exactas.