McGrath, R. G. (2005). Marketbusters40 strategic moves that drive exceptional business growthRita Gunter McGrath and Ian C. MacMillan. Harvard Business School Press.
Citación estilo ChicagoMcGrath, Rita Gunther. Marketbusters40 Strategic Moves That Drive Exceptional Business GrowthRita Gunter McGrath and Ian C. MacMillan. Harvard Business School Press, 2005.
Cita MLAMcGrath, Rita Gunther. Marketbusters40 Strategic Moves That Drive Exceptional Business GrowthRita Gunter McGrath and Ian C. MacMillan. Harvard Business School Press, 2005.
Warning: These citations may not always be 100% accurate.