Lamb, C. W. (2005). Essentials of marketingCharles W. Lamb, Joseph F. Hair and Carl McDaniel. Thomson.
Cita Chicago Style (17a ed.)Lamb, Charles W. Essentials of MarketingCharles W. Lamb, Joseph F. Hair and Carl McDaniel. Thomson, 2005.
Cita MLA (8a ed.)Lamb, Charles W. Essentials of MarketingCharles W. Lamb, Joseph F. Hair and Carl McDaniel. Thomson, 2005.
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