APA-viite (7. p.)

PETER, J. P. (2005). Consumer behavior and marketing strategy /J. Paul Peter and Jerry C. Olson. McGraw-Hill.

Chicago-viite (17. p.)

PETER, J. Paul. Consumer Behavior and Marketing Strategy /J. Paul Peter and Jerry C. Olson. McGraw-Hill, 2005.

MLA-viite (8. p.)

PETER, J. Paul. Consumer Behavior and Marketing Strategy /J. Paul Peter and Jerry C. Olson. McGraw-Hill, 2005.