Consumer behavior and marketing strategy /J. Paul Peter and Jerry C. Olson
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| Format: | Referensi |
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McGraw-Hill
2005
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oai:lib.uajy.ac.id:00000383682005-10-13 00:00:00.000Consumer behavior and marketing strategy /J. Paul Peter and Jerry C. OlsonPETER, J. PaulCONSUMER BEHAVIORMcGraw-Hill2005Referensixxv, 563 p. 25 cm658.8342 Pet cISBN:0-07-111177-8Asinghttps://siquest.uajy.ac.id/description/0000038368 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Asing |
| topic |
CONSUMER BEHAVIOR |
| spellingShingle |
CONSUMER BEHAVIOR PETER, J. Paul Consumer behavior and marketing strategy /J. Paul Peter and Jerry C. Olson |
| description |
|
| format |
Referensi |
| author |
PETER, J. Paul |
| author_facet |
PETER, J. Paul |
| author_sort |
PETER, J. Paul |
| title |
Consumer behavior and marketing strategy /J. Paul Peter and Jerry C. Olson |
| title_short |
Consumer behavior and marketing strategy /J. Paul Peter and Jerry C. Olson |
| title_full |
Consumer behavior and marketing strategy /J. Paul Peter and Jerry C. Olson |
| title_fullStr |
Consumer behavior and marketing strategy /J. Paul Peter and Jerry C. Olson |
| title_full_unstemmed |
Consumer behavior and marketing strategy /J. Paul Peter and Jerry C. Olson |
| title_sort |
consumer behavior and marketing strategy /j. paul peter and jerry c. olson |
| physical |
xxv, 563 p. 25 cm |
| publisher |
McGraw-Hill |
| publishDate |
2005 |
| callnumber-raw |
658.8342 Pet c |
| callnumber-search |
658.8342 Pet c |
| isbn |
ISBN:0-07-111177-8 |
| _version_ |
1740829292156157952 |