| id |
oai:lib.uajy.ac.id:0000038382 |
|---|---|
| record_format |
oai_dc |
| spelling |
oai:lib.uajy.ac.id:00000383822005-10-18 00:00:00.000Basic marketing research [ada cd]a decision-making approachNaresh K. Malhotra and Mark PetersonMalhotra, Naresh K.MARKETING RESEARCHPearson2006Referensixvii, 615 p. ill. 25 cm 2 cd658.83 Mal bISBN:0-13-197121-2Asinghttps://siquest.uajy.ac.id/description/0000038382 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Asing |
| topic |
MARKETING RESEARCH |
| spellingShingle |
MARKETING RESEARCH Malhotra, Naresh K. Basic marketing research [ada cd]a decision-making approachNaresh K. Malhotra and Mark Peterson |
| description |
|
| format |
Referensi |
| author |
Malhotra, Naresh K. |
| author_facet |
Malhotra, Naresh K. |
| author_sort |
Malhotra, Naresh K. |
| title |
Basic marketing research [ada cd]a decision-making approachNaresh K. Malhotra and Mark Peterson |
| title_short |
Basic marketing research [ada cd]a decision-making approachNaresh K. Malhotra and Mark Peterson |
| title_full |
Basic marketing research [ada cd]a decision-making approachNaresh K. Malhotra and Mark Peterson |
| title_fullStr |
Basic marketing research [ada cd]a decision-making approachNaresh K. Malhotra and Mark Peterson |
| title_full_unstemmed |
Basic marketing research [ada cd]a decision-making approachNaresh K. Malhotra and Mark Peterson |
| title_sort |
basic marketing research [ada cd]a decision-making approachnaresh k. malhotra and mark peterson |
| physical |
xvii, 615 p. ill. 25 cm 2 cd |
| publisher |
Pearson |
| publishDate |
2006 |
| callnumber-raw |
658.83 Mal b |
| callnumber-search |
658.83 Mal b |
| isbn |
ISBN:0-13-197121-2 |
| _version_ |
1740828520964161536 |