KOTLER, P. (2006). Principles of marketing ed.11Philip Kotler and Gary Armstrong. Pearson.
Chicago Style (17th ed.) CitationKOTLER, Philip. Principles of Marketing Ed.11Philip Kotler and Gary Armstrong. Pearson, 2006.
MLA (8th ed.) CitationKOTLER, Philip. Principles of Marketing Ed.11Philip Kotler and Gary Armstrong. Pearson, 2006.
Warning: These citations may not always be 100% accurate.