APA (7th ed.) Citation

KOTLER, P. (2006). Marketing managementPhilip Kotler and Kevin Lane Keller. Pearson Education International.

Chicago Style (17th ed.) Citation

KOTLER, Philip. Marketing ManagementPhilip Kotler and Kevin Lane Keller. Pearson Education International, 2006.

MLA (8th ed.) Citation

KOTLER, Philip. Marketing ManagementPhilip Kotler and Kevin Lane Keller. Pearson Education International, 2006.

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