APA (7th ed.) Citation

KOTLER, P. (1999). Principles of marketing ed.8Philip Kotler, Gary Armstrong. Prentice-Hall.

Chicago Style (17th ed.) Citation

KOTLER, Philip. Principles of Marketing Ed.8Philip Kotler, Gary Armstrong. Prentice-Hall, 1999.

MLA (8th ed.) Citation

KOTLER, Philip. Principles of Marketing Ed.8Philip Kotler, Gary Armstrong. Prentice-Hall, 1999.

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