Blair, M. (2003). The 360 degree brand in AsiaMark Blair, Richard Armstrong and Mike Murphy. John Wiley & Sons (Asia).
Chicago-viite (17. p.)Blair, Mark. The 360 Degree Brand in AsiaMark Blair, Richard Armstrong and Mike Murphy. John Wiley & Sons (Asia), 2003.
MLA-viite (8. p.)Blair, Mark. The 360 Degree Brand in AsiaMark Blair, Richard Armstrong and Mike Murphy. John Wiley & Sons (Asia), 2003.
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