Campaign plannerfor integrated brand communicationsShay Sayre

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Bibliografiska uppgifter
Huvudupphovsman:	Sayre, Shay
Materialtyp:	Referensi
Språk:	Asing
Publicerad:	Thomson 2005
Ämnen:	BRAND-COMMUNICATIONS
Taggar:	Lägg till en tagg Inga taggar, Lägg till första taggen!

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Qualitative methods for marketplace research Shay Sayre
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Persuasive communication Campaigns
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Brands and branding
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Branding & Brand Longevity di Indonesia
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Branding and brand longevity di Indonesia
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Brand journalism
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Designing brand identity
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Positioning, diferensiasi, dan brand
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Positioning, diferensiasi, dan brand
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4-D brandingThomas Gad
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Building a story brand / Donald Miller
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Advertising and Integrated Brand Promotion
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Perang merek : 10 hukum untuk membangun "The Killer Brand"
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Citizen Brand: 10 perintah untuk mentransformasikan mereka dalam demokrasi konsumen
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Kellogg on brandingEditor: Alice M. Tybout and Tim Calkins
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Primal brandingPatrick Hanlon
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