Kellogg on brandingEditor: Alice M. Tybout and Tim Calkins

Kellogg on brandingEditor: Alice M. Tybout and Tim Calkins

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Fformat:	Referensi
Iaith:	Asing
Cyhoeddwyd:	John Wiley & Sons 2005
Pynciau:	BRAND-MARKETING
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

PINJAM

Eitemau Tebyg

Brands and branding
gan: Brown, Stephen
Cyhoeddwyd: (2016)

Strategic brand management: building, measuring and managing brand equity 4th ed.
gan: Keller, Kevin Lane
Cyhoeddwyd: (2013)

Branding & Brand Longevity di Indonesia
gan: TJIPTONO, Fandy
Cyhoeddwyd: (2014)

Branding and brand longevity di Indonesia
gan: TJIPTONO, Fandy
Cyhoeddwyd: (2014)

Brand journalism
gan: Bull, Andy
Cyhoeddwyd: (2013)

Designing brand identity
gan: WHEELER, Alina
Cyhoeddwyd: (2018)

The Brand marketing bookcreating managing and extending the value of your brandJoe Marconi
gan: MARCONI, Joe
Cyhoeddwyd: (2000)

Brand registration and usage in selected fmcg markets in Indonesia 1914 to 2007: a study of brands and branding in a transitional economy
gan: TJIPTONO, Fandy
Cyhoeddwyd: (2010)

Creating & sustaining brand equityAspek manajerial dan akademis dari branding
gan: Dewi, Ike Janita
Cyhoeddwyd: (2009)

Positioning, diferensiasi, dan brand
gan: Kartajaya, Hermawan
Cyhoeddwyd: (2004)

Positioning, diferensiasi, dan brand
gan: Kartajaya, Hermawan
Cyhoeddwyd: (2004)

4-D brandingThomas Gad
gan: Gad, Thomas
Cyhoeddwyd: (2001)

Building a story brand / Donald Miller
gan: MILLER, Donald
Cyhoeddwyd: (2017)

BrandsMeaning and value in media cultureAdam Arvidsson
gan: Arvidsson, Adam
Cyhoeddwyd: (2006)

Islamic branding and marketing: creating a global islamic business
gan: Temporal, Paul
Cyhoeddwyd: (2011)

Perang merek : 10 hukum untuk membangun "The Killer Brand"
gan: D'alessandro david F
Cyhoeddwyd: (2003)

Perang merek : 10 hukum untuk membangun "The Killer Brand"
gan: D'alessandro david F
Cyhoeddwyd: (2003)

Citizen Brand: 10 perintah untuk mentransformasikan mereka dalam demokrasi konsumen
gan: Gobe, Marc Husnayati, Sri Isnani
Cyhoeddwyd: (2001)

Citizen Brand: 10 perintah untuk mentransformasikan mereka dalam demokrasi konsumen
gan: Gobe, Marc Husnayati, Sri Isnani
Cyhoeddwyd: (2001)

Big Brands Big Troublepelajaran berharga dari merek-merek ternamaJack Trout
gan: Trout, Jack
Cyhoeddwyd: (2002)

Destination branding creating the unique destination propositioned.: Nigel Morgan, Annette Pritchard, Roger Pride
Cyhoeddwyd: (2003)

Branding & Brand Longevity Di Indonesia
gan: TJIPTONO, Fandy
Cyhoeddwyd: (2014)

Strategic Brand Management : Building, Measuring, and Managing Brand Equity 4 th ed.
gan: Keller, Kevin Lane
Cyhoeddwyd: (2016)

Artisan brand : Kenapa begitu penting?
gan: HENDROYONO, Handoko
Cyhoeddwyd: (2019)

The brand mindset
gan: Knapp, Duane E
Cyhoeddwyd: (2000)

Power Branding Membangun merk unggul dan organisasi pendukungnya A.B. Susanto dan Himawan Wijanarko
gan: SUSANTO, A.B.
Cyhoeddwyd: (2004)

101 Branding Ideas: Strategi Jitu Memenangkan Hati Konsumen
gan: CHOLIL, Akmal Musyadat
Cyhoeddwyd: (2018)

Campaign plannerfor integrated brand communicationsShay Sayre
gan: Sayre, Shay
Cyhoeddwyd: (2005)

Strategic brand management: building, measuring, and managing brand equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2013)

Fashion Branding 7 Jurus Sukses Branding Bisnis MLM Fashion
gan: Hasson, Bruno
Cyhoeddwyd: (2008)

Entertainment marketing & communication selling branded performance people and place
gan: Sayre, Shay
Cyhoeddwyd: (2008)

Primal brandingPatrick Hanlon
gan: Hanlon, Patrick
Cyhoeddwyd: (2006)

A Branded worldadventures in public relations and the creation of superbrandsMichael Levine
gan: Levine, Michael
Cyhoeddwyd: (2003)

Strategi city branding memperkuat potendi wisata ( studi Deskriptif pada Dinas Pariwisata Kabupaten Sleman dalam Brand Sleman The Living Culture Part Of Jogja)
gan: Nurdwi Fitriani
Cyhoeddwyd: (2019)

The 360 degree brand in AsiaMark Blair, Richard Armstrong and Mike Murphy
gan: Blair, Mark
Cyhoeddwyd: (2003)

Asias star brands / Paul Temporal
gan: Temporal, Paul
Cyhoeddwyd: (2006)

Harvard business review on brand management
Cyhoeddwyd: (1999)

Inspirasi bisnis : perspektif baru dalam strategi branding, bisnis dan karir
Cyhoeddwyd: (2005)

The complete ideals guides brand managementPatricia F. Nicolino; penerjemah: Sugiri
gan: Nicolino, Patricia F.
Cyhoeddwyd: (2004)

The Art of marketing. : V. 7.: Branding: A Practical guide to planning your strategy
gan: Randall, Geoffrey
Cyhoeddwyd: (2001)