APA (7th ed.) Citation

(2005). Media product portfolios: Issues in management of multiple products and servicesEditor: Robert G. Picard. Lawrence Erlbaum Associates.

Chicago Style (17th ed.) Citation

Media Product Portfolios: Issues in Management of Multiple Products and ServicesEditor: Robert G. Picard. Lawrence Erlbaum Associates, 2005.

MLA (8th ed.) Citation

Media Product Portfolios: Issues in Management of Multiple Products and ServicesEditor: Robert G. Picard. Lawrence Erlbaum Associates, 2005.

Warning: These citations may not always be 100% accurate.