APA (7th ed.) Citation

KOTLER, P. (2006). Principles of marketingPhilip Kotler and Gary Armstrong. Pearson Education.

Chicago Style (17th ed.) Citation

KOTLER, Philip. Principles of MarketingPhilip Kotler and Gary Armstrong. Pearson Education, 2006.

MLA (8th ed.) Citation

KOTLER, Philip. Principles of MarketingPhilip Kotler and Gary Armstrong. Pearson Education, 2006.

Warning: These citations may not always be 100% accurate.